About us
Hi, I'm
Juan Moscoso.
Founder of Pittahaya. Before you tell me about your business, let me tell you where I come from. Because behind everything you just saw there's no faceless company: there's someone who knows what it feels like to want to grow.
I come from Ecuador, the middle of the world. I grew up in a country where family comes first, traditions are cared for and identity is worn with pride. Rich in its people, its flora, its wildlife and its Amazon. Everything I make carries a little of that.
I moved to Vancouver to study my BCom. I fell in love with how beautiful Canada is, but something changed the way I saw things: here, everything is on your phone. You look for something and find it in seconds. There isn't a single business without its website or its information online.
Then I thought about home. A country with so much to offer the world, and no way to show it. Incredible products, services and ventures, built with effort and love, that no one can find online. And I knew I couldn't just stand by and watch.
Not investing in the internet today is like having the best product on the market and never putting it up for sale.
The first step doesn't guarantee success. But not taking it guarantees it will never come.
There were doubts, like in every beginning. But one day I decided to take that first step, and that's how Pittahaya was born: so businesses from my homeland, and from anywhere, look like what they're truly worth.
I love taking an idea and making it real. But nothing compares to the moment a client opens their website for the first time and feels exactly what I imagined for them. That moment is why I do this.
I know what it takes to build something of your own. So if you have a business worth more than what shows online today, I want to know it. Your first message is answered by my AI assistant, instantly and at any hour (yes, the same kind I can build for you). But your project is designed and guided by me, start to finish, as if it were my own.
Juan Moscoso
Founder · Pittahaya
P.S. If you made it this far, you've already taken the first step.
